Generate more direct bookings for your hotel or resort with engaging tourism videos. From the beautiful beaches in Burleigh Heads, to the white slopes of Queenstown, we have more than 400 videographers across over 90 locations who are ready to shoot video for you.
We’ve created Tourism Videos for brands all over the world
Resort marketing videos are increasingly important in the world of marketing in the accommodation and tourism industries. The right hotel video can make a tremendous difference to your revenue, generate more direct bookings and raise the profile of your property in the hotel industry. Whether your unveiling a new facility, announcing a special offer, or letting the world know about your renovations and improvements, video is perfect in every way. There are many different videos you may wish to explore.
Video is now the number one preferred medium for advertising across a range of sectors. It’s super important to make your videos informative, appealing and engaging – not just a traditional overview of your hotel facilities, but a strong, evocative audiovisual of what makes not only your hotel, but your location, special.
Hotel and resort marketing videos give your potential guests an opportunity to ‘experience’ your resort or hotel beforehand, and can greatly differentiate your property from your neighbours. A good video can generate a tremendous amount of sales through direct bookings, meaning you’re not paying commission to OTA’s!
In todays fast moving, content-binging social world, one video isn’t enough. Our VidstaPack’s allow you to create a bank of multipurpose videos. You can choose to subscribe annually or monthly, or purchase a plan as a once-off. Save time & save money.
Build a Content Marketing Strategy with professional, high-quality content.
Concept Creation, Planning, Shooting & Editing
You will be onboarded by your dedicated creative producer who will also assist you from start to finish. They will ensure you maximise your creative potential and outcomes from every project. Leave the creativity to Vidsta!
Click to book a discovery call with a Vidsta Producer now.
After you have booked your shoot in the app, you will be contacted by your dedicated producer who will help you put a production plan in place. This may include writing scripts, further developing your concept and creating a more detailed project brief for the videographers.
We look after all editing in house in order to maintain a high-quality output. Every project receives one free round of revisions so that you can be sure to get exactly what you want out of every production. Our editors are fast, efficient and extremely creative.
Below are examples of different tourism videos we've created around Australia.
Generate more direct bookings for your hotel or resort with videos
So you have decided you’re ready to film your customers speaking on camera raving about how you helped them? That is great news as these types of videos are powerful middle-of-funnel content tools that can help you convert your viewers into customers fast. How should you get started?
Your video is often the very first impression you’ll make on potential guests. It’s absolutely critical that your video is as polished and engaging to your target audience as possible. Your video needs to showcase your location and property when it’s all at it’s absolute best!
You need to grab your audience’s attention in the first 3 seconds. With the fast-paced environment of today’s online landscape, our attention spans are only getting shorter and shorter – your first few seconds will be the difference between scrolling past, or being an engaged viewer. Put your best foot forward, with your best selling points at the start of the video – think location, location, location. Are you a beach front tropical resort or at the base of ski mountain? These would be your opening shots!
You know your hotel or resort is special, tell your potential customers why! Whether it’s your service, cuisine, luxurious facilities or location – lead with what you know are your best and most different features and make them the focus of your hotel’s video. Does your chef get fresh ingredients from the markets everyday? Include that. Are your views better then your competitors? Show them. Really dive into the reasons guests keep coming back to your hotel and how you can potentially showcase that in your video.
The number one reason people bounce away from websites is that they are either too slow, or too clunky. Make sure your website is fast and easy to use, and make bookings super simple!
A valuable proposition will not only increase the number of shares, comments and views on social media, but will also increase the number of potential customers booking directly on your website. Think about your target customer or audience, what kind of offer would make that person tick?
Uploading your video on your website is good, but it’s just the start. You should ensure that your hotel video is easily shareable, and easy for your target audience to find. This means uploading your video across to social media platforms like Facebook, YouTube, Instagram or even LinkedIn is a necessary step.
With any type of content, the best way to win in today’s fast moving world is by creating and posting consistently high-quality content.